About ChemDAQ, Inc. 
ChemDAQ, Inc., a rapidly growing manufacturing company based in Pittsburgh, PA, is seeking a new Market Analyst to join the company’s Marketing department. This new position is unique in that it will work closely with both Marketing and Sales departments to conduct market research, qualify leads and assist with marketing campaigns to drive new business in support of ChemDAQ’s long-term growth.

Responsibilities

• Assist with lead nurture efforts from targeted marketing campaigns with the goal of qualifying interested prospects through cold calls, emails and social media connections
• Conduct market research for each of ChemDAQ’s five primary industries to identify prospective new business opportunities and gather data on key decision makers 
• Assist with the development of targeted marketing campaigns to spark qualified interest in each market, including but not limited to social media, email marketing, trade show support, etc. 
• Monitor and track inbound leads and work to gather full source information to inform future marketing and sales efforts 
• Serve as an extension of the ChemDAQ brand, educating customers on how our products and services can benefit workers’ safety and positively impact business operations
• Work closely with the Sales department to share qualified lists and background information on each prospect with the appropriate technical sales representative for each market, creating a smooth transition from marketing to sales
• Analyze data and create reports to track progress and opportunities within each target market
• Work collaboratively across Sales, Technical Services and Customer Account Management to generate new business and enhance the customer experience
  
  

Knowledge & Skills Required

This position is a rather customer-facing role, so an aptitude for cold calling and email prospective customers is a must. Additional skills required include: 

• Bachelor’s degree in marketing or a related field and at least one year of relevant work experience
• Strong verbal and written communication skills
• Self-starter who can tackle large and complex lists of contacts and companies 
• Organized and detail oriented
• Knowledge or experience with Google Sheets, Excel to analyze data and run reports 
• Knowledge or experience with Adobe Suite or Canva - preferred
• Knowledge or experience with Google Analytics - preferred 
• Knowledge or experience with project management or ERP software (Asana/Odoo) - preferred 
  
  

Benefits

• Bonus opportunities based on performance
• Health insurance
• Vision insurance
• Dental insurance
• Life Insurance
• Paid time off
• Flexible spending account
• 401(k)
• Employee assistance program